Managing a complex problem requires a solution that, while equally complex, can produce results seen as win-win solutions for all partners. As with any ecosystem, a clear and shared strategy is key to aligning partners and enabling a common roadmap.
Leadership is also essential. In the case of tourism, destination-management organizations, due to their role, their knowledge of the industry and its specificities and the data to which they have access, must assume the leadership role and serve as a platform for knowledge-sharing by other stakeholders.
Next, organizations should promote the development of analytical tools to transform this data into information ready for decision-makers. This requires them to build teams of analysts who can perform these tasks.
In this case, to solve the skills issue, partnerships with universities are good ways to test new analytics solutions or the feasibility of using new data sources. An example is the project developed by Turismo de Portugal, NOVA SBE university and telecom company NOS to test the feasibility of using mobile data in the management of tourist destinations, allowing managers, data analysts and data providers to join.
Information sharing is another challenge. The development of data portals has been one solution.
The European Commission's Virtual Tourism Observatory , TravelBI by Turismo de Portugal see below or the Buenos Aires Tourism Observatory are examples of best practices in terms of data portals that allow users to consult and use data about the tourism sector. A final challenge is applying knowledge to new business development. This challenge has driven the emergence of open data portals making data open and accessible to developers and academics, and used in open innovation programs to develop solutions for business and destination issues.
Only those destinations and organizations that can adapt to the digital economy and harness data will overcome the challenges of this new world, and succeed.
Warren Wagar , the founder of future studies was H. Nusa Dua is most of all frequented by international tourists, especially from Western countries; Benoa Beach : South-east coast of Bali. Visit Seller's Storefront. Retrieved 10 June Recommended Cambodia Tours.
For more insights and analysis on how countries performed, read the World Economic Forum's Travel and Tourism Competitiveness report here. The views expressed in this article are those of the author alone and not the World Economic Forum. I accept.
Join our WhatsApp group. Sign up here. Most Popular. These are the best cities for work-life balance in Johnny Wood 27 Sep She was born on the 8th April in Sabah Borneo, Malaysia. She lives on the main island of Mahe and has two children, a son and a daughter. In she was appointed as the Principal Secretary for Tourism in the then Ministry of Tourism and Culture, a position that she maintains until today.
She has participated in a number of tourism related meetings and workshops both regionally and internationally. He has published a number of articles and books, nationally and internationally. PATA is a not-for profit membership association that acts as a catalyst for the responsible development of travel and tourism within the Asia Pacific region.
He is past Chairman of the Board of Trustees of the PATA Foundation, a non-profit organisation with a focus on the protection of the environment, the conservation of culture and heritage, and support for education. Mario previously worked a total of 26 years in specialised aviation businesses with a focus on data analytics and technology and occupied several leadership roles in Montreal, Vancouver, London, Beijing and Singapore.
He is a true global citizen who lived on 3 continents, 7 countries and has over 14 years experience working in Asia.
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A seasoned traveler with a goal of visiting over countries engaging with local communities. Passionate about travel, innovation, design and technology; you will often find him reading, FastCompany, TechCrunch, Mashable, National Geographic, watching TED Talks, or searching for the latest innovations on Kickstarter or Indiegogo. In addition, Mr. Hwang began his career in as a government official after passing the high-ranking public official examination and held the position of the Deputy Director in Legal Affairs Office, Tourism Facilities Division, Publication and Newspaper Division.
From to , Mr.
Hwang served as the Director of International Tourism Division. And most recently, he was appointed to the position of the Deputy Secretary to the President for Tourism from until Focusing on studies of tourism economy and tourism management, he has published over thesis, 60 monographs and translations, and initiated more than 70 research projects funded by government and tourism groups, such as China Tourism Observatory.
And he delivered over keynote speeches related to tourism at home and abroad. Work experience: Jan. Skip to Main Content Area. The book is a compilation of 14 poignant stories from people involved in the tourism industry around the world, and showcases how tourism has provided jobs and hope for them, their family, and their community. The first in a series of global captures of tourism voices and stories, the book acts as a powerful reminder of why tourism matters for tourism leaders across government, the private sector, academia and NGOs.
It also focuses on tourism industry workers at all levels, and across the globe who are ultimately responsible for fulfilling the dreams and ambitions of tourists. Contributing members are responsible for the accuracy of content contributed to the Member News section of AdventureTravelNews.